Houston SEO Articles

December 08, 2008

How to get your site in top rankings in Search Engines?

Search Engine Ranking Factors

GOOGLE RANKING FACTORS

It has been said that Google consider almost 100 factors when ranking a website. Many of these 100 factors are actually same for example PR is a factor then inbound links is another factor but inbound links is also a factor of PR so it get counts again.

1. It is believed by many of the experts that Google gives more importance to a site that Google finds on its own.
2. Get Listed in The Major Directories
3. Incoming links - Quality + Quantity
4. Keyword in URL, Meta Tags, Titles
5. Freshness of Site, Pages (If Your Industry demand)
6. Incoming Text Link Keywords
7. CTR - Click Through Rate - How may clicks your site getting - CTR may now be monitored through cache, temporary files, bookmarks and favorites via the Google toolbar or desktop tools. Many have suspected for some time that sites are rewarded for good CTR with a raise in ranking
8. Content - First Paragraph and last paragraph plus bold or italic words get more attention.
9. Keywords placements - in h2 - h6 tags, title tag, in bold or italic, in image alt attributes
10. Synonym keyword density / use
11. Size of the site
12. Blogs
13. Google Bounce Factor - How much time a visitor is on your website
14. Google Analytics Data effect ranking
15. Links from .edu and .gov sites
16. Hyphens in URLs
17. Domain Age

Yahoo

YAHOO RANKING FACTORS

1. Relevant Content
2. Keyword Density - high
3. Inbound Links - Quality
4. Anchor Text Within Content
5. Aging
6. Title tag
7. Click Popularity
8. Site-wide linking
9. On Page Factors

MSN Live Search

MSN RANKING FACTORS

1. Keyword Density
2. Keywords in Title
3. Keywords Used In Incoming Links To Your Site
4. Keywords in bold